TCM × Scientific Formulation OEM Specialist

Contents

• TCM Aesthetics & The New Global Trend
• I. What is TCM Aesthetics?
• II. How Does Liang Guam Help?
• III. Liang Guam's Collaboration Approach

TCM Aesthetics & The New Global Trend

As we move into 2026, the global beauty industry is undergoing a major transformation. Consumers are actively searching for “2026 beauty trends,” “sustainable beauty brands” and “Eastern botanical skincare” solutions. Brands seeking premium differentiation are turning to TCM aesthetics.

TCM Aesthetics is not intended for treating various acute illnesses, but rather aims at the most common feeling among modern people: the state of being "not sick, yet not entirely well".

As TCM Aesthetics emphasizes a holistic beauty concept starting from internal constitution (from the inside out), this approach offers a method of physical and mental adjustment that differs from pharmaceutical treatment, making it highly attractive to consumers who seek a regimen that is "gentle, long-term, and carries a sense of ritual". In recent years, it has rapidly entered the international market, becoming a core trend for high value-added skincare lines.

For brands, incorporating TCM aesthetic concepts not only enhances differentiation but also strengthens the product's professional credibility and cultural depth. For consumers with sensitive skin, any product with too many additives or ingredients unsuitable for sensitive skin will inevitably cause breakouts, regardless of how the product is labeled as gentle or non-sensitizing.

I. What is TCM Aesthetics? Why is it Becoming the New Selling Point for Premium Skincare Brands?

TCM Aesthetics combines the concepts of Internal Conditioning and External Repair. Key concepts include:

- Sleep: Lack of sleep not only leads to weight gain but also increases skin oxidative stress, preventing metabolic waste from being eliminated and accelerating aging.

- Hydration: Daily water intake should be 35–40 cc multiplied by body weight.

- Albizia Bark: Clinically favored for soothing depression, calming the mind, invigorating blood, and reducing swelling to aid sleep. In aesthetics, it provides antioxidant protection, soothes skin inflammation, fades dark spots, moisturizes, and relieves sunburn!

- Calendula: Excellent at conditioning various skin issues caused by eczema (damp-heat skin conditions). Studies have also found that Calendula can improve the healing time of post-cesarean section scars! This is primarily due to its benefits for skin microvascular perfusion.

Skincare products alone are not enough; maximizing their effect requires combining them with facial acupressure massage.

II. How Does Liang Guam Help Brands Create a TCM Aesthetics Skincare Line?

1. Herbal Extraction × Modern Stabilization Technology

We combine Eastern herbal essence with modern extraction technology to ensure:

- Ingredient purity

- Stability

- No risk of heavy metals or pesticide residues

- Stable use across various forms such as creams, serums, and masks

2. TCM Aesthetics × Innovative Development of Masks and Dressings

This concept is particularly suitable for:

- Biocellulose masks (with calming herbal extracts)

- Hydrogel / Gel masks

- Repair-focused medical dressings (e.g., post-procedure soothing, redness reduction)

The TCM aesthetic repair concept is very easily integrated with functional masks, making it the most readily accepted product format in aesthetic medicine channels.

III. Liang Guam's Collaboration Approach (OEM/ODM):

- Co-creation Formulation

- Herbal Efficacy Proposal (Moisture, Brightening, Repair, Soothing, Balancing)

- Packaging and Visual Direction (TCM, Herbal, Oriental Aesthetics)

- Low Minimum Order Quantity (MOQ 3,000–5,000 pcs)

- Assistance to quickly build a high-end TCM aesthetics new product line and launch it into overseas markets, for SPA / derm clinics / clean beauty brand / Asian beauty positioning.

Contact us to explore the leading skincare trends for 2026. 

About the Author

Nadia Wu is the Overseas Sales Specialist at Liang Guam and has developed more than 400 skincare, body care and hair care products. For further information, please find Nadia on LinkedIn